Interview By Chadwick Clough
June 10, 2002
Script P.I.M.P., LLC
Script: Topsiders
Sold: March 12, 2002
Writers: Justin Merz and Jonathon Rosenbloom
Studio: DreamWorks
Executive: Mike DeLuca
Company: Evolution Entertainment
Producers: Oren Koules, Mark Burg
Director: Dave Myers
Exec. Producer: Walter Parkes
Co-producer: Brad Kaplan
Agent: Nick Mechanic
Manager: Brad Kaplan
CC: Did either of you attend film school?
JR: No. In college I think I took one film class. That was it.
JM: No. I have my degree in education. I was planning on trying to go
to film school and had applied a few places but I ended up having a kidney
transplant so I was not going anywhere. I ended up taking courses locally,
finished my degree in education.
CC: When did you first pursue interest in writing?
JM: When I was six years old and I saw Star Wars. I was making
movies in the backyard. I Got really serious writing scripts in the early
nineties.
CC: What was the first medium you wrote in? Did
you start writing stories?
JM: I wrote a few stories, but I think I was really trying to
write scripts when I was a kid.
JR: I was always writing stories growing up. I always a creative writer.
Teachers said, "your very creative.' In high school, I wrote for
the school newspaper. That what the big thing, every deadline they would
say 'just report the facts, stop being so creative trying to make it into
a story,' but I knew I wanted to be in the business in some capacity,
whether it be writing or producing.
CC: Do you guys write everyday?
JM: I've been teaching & I've been in education for a long
time, so I've disciplined myself to write. If I'm writing a script I make
myself write. Sometimes it's not just physically sitting down, a lot of
the work is mental, trying to frame scenes in your head before you write
them down.
JR: What we do is we talk on the phone a lot. We talk everyday. Then get
together a couple times a week. And really, the method to our mayhem has
been, when we're together we never waste time, we're always talking about
ideas, never just staring at each other and saying what are we going to
do now.
CC: Are there any screenwriting books you recommend?
The Writer's Journey?
JM: Yes, The Writer's Journey by Christopher Vogler is one of
my my favorites. Myth & the Movies by Stuart Voyfilla & Story
Sense by Paul Lucey.
JR: Adventures in Screen Trade by William Goldman.
JR:As far sa nonscript books, I also loved The Lion, the Witch and the
Wardrobe. That hooked me in grade school. A Wrinkle in Time.
JM: We both really like Fantasy.
CC: What scripts and films have most influenced
you?
JR: I love period pieces. All the Spielberg, Lucas, Zemeckis &
Columbus stuff in the eighties really made me say I want to do this. Indiana
Jones, Back to the Future, more recently, Braveheart, Glory, Tombstone,
Last of the Mohicans.
JM:For me The Star Wars films and Raiders of the Lost Ark are the holy
grail of movies. I still love watching all Disney films. We both love
the Wizard of Oz and constantly refer to that model.
JR: Right.
CC: What's your advice for writers contemplating
film school?
JM: Two of my closest friends went to film school.
JR: Two of our friends have said.
JM: 'If I had to do it over again I don't know if it would have been the
best choice. Especially with the resources that are available today. Things
like, what you guys do at Script PIMP. The Internet.
JR: Right. And you can watch ten dvd's, watch all the 'behind the scenes',
all the odds and ends and pretty much get a crash course on how to make
a movie. My friends at film school were getting discouraged to write because
they were always getting ripped apart.
JM: What I hear from a lot of people is that you become more of a critic
and less of a creator. And it's a lot easier to critique something than
to create it.
JR: I went to a four-year school and by luck got a random internship through
a friend in the business.
CC: When did you first create the idea for Topsiders?
How did it happen?
JR: I was lying in my bed.
JM: Johnny gets into my car and says, 'Is there a way to do Goonies urban?'
And, I looked at him and said, 'let's get then under the subway system,'
and that was it.
CC: You went home?
JM: Started talking it over.
JR: He was calling me, 'there's a couple documentaries on the New York
subway system my friend told me about,' so we watched those.
JM: Yep. Researched them.
JR: Said, 'yeah, let's go to work.'
CC: How did you actually set out to write Topsiders?
Dense outlining?
JM: The way we really work is we make a super intense outline.
We talk for hours & hours, making notes. We're really meticulous about,
up front, knowing everything before starting any script. We talk through
dialogue, everything.
CC: And your outlines even include scenes?
JR: Yes.
JM: Yeah, our outlines are very thick. We probably spent six weeks on
the outline and another eight weeks on the script.
CC: And were your character breakdowns built into
the outline?
JM: The outline in the blueprint for us. Our character breakdown
is in there.
JR: Everybody's got the next great idea. It's easy to come up with the
beginning and ending but the movie is made in the middle. Reading a lot
of scripts at agencies and production companies, any script you read,
it's the thirty-page rule but with most scripts they fall apart in the
middle. Most of the time they just try and force it to the end. That's
why middle's are big for us. We won't go and pitch something unless we
know our middle.
CC: What advice would you give to aspiring writers
setting out to write for studios?
JR: You have to write for the whole demographic of the United
States. Not just east coast and west coast but all of America. You come
up with an idea and you have to say would someone in Los Angeles and someone
in North Dakota want to go see that movie. And hook the executive right
away. Take you idea and put it in a cool one or two line pitch. 'Modern
day Goonies set in a subway system.' Everyone in Hollywood was willing
to read our script from that type of logline. If we have said you know...
JM:
me and my buddies in college having a kegger. We've read so
many of those kinds of screenplays. People thinking they had such a great
time in college they need to write about it.
JR: It's all about coming up with an idea, not ridiculous, something with
the most demographic appeal. Do what the studio wants to eventually do
what you want.
JM: If you can stay in one genre. Don't try and be all things to all people.
Try not to have you know, 'I've got my Citizen Kane here; I've got my
Porky's. And my big Sci-fi thriller." Pick a genre and try to write
really well within that genre. Because they're going to stick you in a
mold anyway.
JR: The other thing, with access to the Internet, you can tell what the
studios are doing for the next three years. You have the access to find
out what they're buying. Research trends. What are they looking for?
CC: How did you both gain representation?
JR: When I came out here I was working at the Agency for over
a year, which is a really good firm. My boss, who is now our agent, got
a call from a country music video guy who, recommended Justin to us. You
know, I was reading seventeen scripts a week and Nick said, "I've
got the script," but Nick really wasn't in the business of working
with first time writers. But I read it, loved it, brought Justin in, we
signed Justin and we just clicked. Then, when I left, we started doing
stuff together and now Nick represents both of us.
JM: Pretty much when we met we were talking stories and movies together.
JR: Just clicked.
JM: When I met Jonathon and Nick they really changed my mindset and I
started thinking about it in terms of a business. Not just, 'I want to
tell great stories. I want to make movies.' You got to think about things
in steps.
CC: The fact that there are people whose job is
to turn your creativity into a final product.
JR: Exactly.
JM: You've really got to have that mindset. And as far as writing partners,
there is definitely something to be said about having someone you can
bounce ideas off of. That cuts down the re-writing time considerably.
Your taking someone else's opinion and you sharpen it together.
CC: Can you comment on making tough choices throughout
your script?
JR: Right. When you make a decision, go with it.
JM: Make a decision and make it work form there. You can get stuck somewhere
in your story and talk yourself out if it. And then you might not even
like the concept anymore.
JM: I've tried it once of twice to write blindly, without an outline.
It doesn't work for me.
CC: Tell me about the day of the sale?
JR: Alright, well, we had the agent. Nick's a really good agent.
He left The Agency and he was on his own with The Mechanic Company. We
figured this script was very commercial. We felt it had a really good
shot, we really like our agent, but we wanted to get a management company
behind us to help get it to as many people as possible.
JM: The day of the sale was crazy!
CC: Did you get a lawyer that day?
JR: Yes and no. My cousin, Fred Goodman is our lawyer. Fred works
out of New York. He does a lot of litigation and has a lot of writers,
directors and producers. Fred works with the guys that produced 'O', and
work with Julia Stiles. When it's time to get a lawyer, get one form your
own camp. Don't get one from the manager's camp or the agent's camp; get
one that's going to represent your interests. And we knew that. We said,
let's go with my family. I called him up and said, 'look the script is
going out. He said, 'alright, keep me posted.' I call him up that Monday,
the day we got our first bid and he dropped the phone. He was like holy
shit.
CC: How many drafts did Topsiders have?
JM: We did an initial draft. Then we did a polish based on our
manager's notes and a second polish. Structurally, it didn't change at
all. We beefed up the scenes just to make it bigger.
JR: Yeah, zero page one re-writes. We wrote the script, all rewriting
included, from September to January, five months.
CC: How long was Topsiders when you sent it out?
Under 105 pages?
JR: It was 101.
JM: Now it's up too 104.
CC: Once you have your idea, you've established
a possible beginning and ending, what's next?
JM: A couple of things. We like to do a lot of research. For example,
taking something that has happened and building a story or a legend from
it. When we get creatively dead, we try and go back, not to rip off, but
we go back and look at other movies. See how they pulled something off.
We're all about keeping it moving. We don't' ever want it to slow down.
JR: If a scene is not going to push the story forward then drop it. If
you're a director, yeah maybe you need a throw away scene, but with writing
every scene has to push the story forward. With Topsiders originally,
we had a couple cool scenes, but they weren't pushing the story.
CC: How long was it until you felt comfortable
with your lead characters?
JR: Getting to know our characters was huge.
JM: We knew it was going to be a gang. And we wanted them to all be very
specific. New York's a very diverse place and we wanted to try and touch
on each of those diversities. The characters were big but it's plot driven
and I think that's what kept the engine running.
JR: It's a gang so all our characters have specific purposes.
JM: Yeah, what is this character going to do?
JR: And though there is a lead among the gang, all of them are very well
developed.
CC: Are there any other specific tools you'd like
to mention?
JM: I hand write the entire script before it gets typed.
JR: The way we work is interesting because I like to be able to move around
and spit out ideas.
JM: Johnny likes to run around spitting out dialogue and ideas. I on the
other hand like to run away and write stuff down.
CC: Would you recommend a writer always go with
his most commercial idea?
JR: Absolutely. You have it. Unless you somehow have the connections
in the business to get that, 'grandmother needs a new kidney' project
off the ground, either by knowing someone or bankrolling it yourself,
you've got to go with your most commercial idea.JM: I resent the kidney
comment!
CC: Should a writer ever mention that he or she
would like to direct, co-produce or act in their feature?
JR: No.
JM: Not the first. Not the second either. Maybe the third.
JR: The best advice for a writer is figure out what you want to do and
consider yourself that. The whole business is about reverence and clout.
If you get in as a writer and work up the ladder and you can continue
to generate money for the people working for you, then the more people
like you and the more leverage and clout you have. Hollywood is a business.
If you want to be in the business for a long time, you're going to want
people to like you. Baby steps. Do what gets you in the door.
JM: I'd like to be directing tomorrow, but I'm not ready for it.
CC: What specific things need to be established
early to keep executives reading?
JM: Johnny's probably going to roll his eyes cause I always bring
up Star Wars, but what got me right off the bat with that mivie and why
so many people got hooked on it, was that giant spaceship riding across
the screen. It hooks you right off the back. Indiana Jones, walking through
the jungle and he cracks a whip around someone's gun. I think you have
to hook someone & set the scene right away.
JR: I'll tell you what works for us. They did it a lot in the eighties.
We're a big fan of that sidebar beginning adventure into your story. Hooks
you right away. It worked with Topsiders. And if it doesn't make it to
the final cut, but it hooks them right away, hook them in. Because a typical
agency and production rule is if their not hooked by page twenty-five,
they put it down.
JM: Because there's a stack of three hundred more right there.
CC: Once you've finish a first draft?
JR: We have a couple people we give it to, besides our family,
friends in the industry that we trust.
JM:My wife Angela gets a look.
CC: How do you go about processing feedback? And
when would you know it's time to put a script down?
JM: You get your feedback. You have to find someone that's going
to be completely honest with you. And that's hard too do. If the feedback
is, 'OK the writing's good, but this isn't very marketable, I don't think
it's really going to sell then maybe consider the next project. If your
feedback is constantly, 'this is a phenomenal idea and if you could just
get the story down,' then maybe it's worth going forward. After you've
written something and gotten it out, you should start something else.
You can tinker around with it but start something else.
CC: How many writers get signed from query letters?
What must you get across in a query?
JR: I hate to say it but it is rare that agents sign writers off
query letters. It happens. In this day and age it's much easier to get
a manager off a query letter. You're trying to sell yourself to them to
get them to sell you. And that's pretty much what it is. How are you going
to generate money for this individual. You have to know what genre you
are writing in. Then seek out those agents and managers that deal with
that material. Ones that know how to develop in that genre. You have to
decide who is going to be best suited for you.
CC: Could this sale have happened had you both
not been living in Los Angeles?
JR: Absolutely not.
JM: It all happens in this town and it's as simple as that.
JR: You got to be here. It's all about the right place at the right time.
Here's the thing, if you come here and you sell some screenplays and you're
successful, then it doesn't matter if you're living in an igloo in Antarctica
as long as your established and your meeting deadlines.
JM: But you have to be very established. Your John Hughes, or M. Night
Shyamalan you can live somewhere else. Or George Lucas up at his ranch.
JR: When I was working at the Agency we had clients that weren't living
in LA and it was difficult. It's very hard because you're not accessible
all the time.
JM: What worked for me? I got some guys at the Agency who read my scripts
and brought me in and told Nick, 'you got to take this guy seriously.'
You have to get a fan. You got to get someone besides yourself to say
it's good.
JR: Every state in the U.S. has an agency and you really need to knock
on their door if you've got something good. You got to get someone from
your state that can help you out.
CC: What have the meetings with DreamWorks been
like? Have you been offered first re-writes?
JM: We're going to get it.
JR: We're going to get first and second re-writes, which is cool. Every
studio deals with re-writes differently. And DreamWorks allows the original
writers two sets. So we're going to do two sets. And if everything works
out, great, if not they will bring someone else on.
JM: We're going into it knowing up front there are guys far beyond what
we're doing getting re-written. And we're first timer's, getting re-written.
JR: Everybody gets re-written.
CC: Your first meeting after it sold. Was it with
Mike DeLuca?
JR: Yeah. It's was really cool. We were kids in a candy store.
JM: When we first walked in there it was like we were in Willy Wonka and
the Chocolate Factory. You know, we were going through the DreamWorks
gates. We were like excited kids.
JR: Right. We were sitting there with DeLuca, who everyone attributes
to be. To meet that guy.
JM: For years I've carried Steven Spielberg around on my key-chain as
a Lego-man. John was worried I was going to like assault the man or something!
CC: Who else was there?
JR: It was Deluca, the Evolution guys, Mark Burg, Oren Koules,
who's the head of our management company. Mark Haynes, the liaison at
DreamWorks who's going to shepherd to DeLuca. Then, the notes were written
by Walter Parkes and Mark Haynes, that was really cool.
JM: And I could tell why writers like DeLuca. Even during the first meeting
he was sort of sticking up for our points. Here's a guy who has written
scripts and knows what it's like to be into them.
CC: What should writers know about proper etiquette
in that arena?
JR:Never show arrogance in a room. If there's one-thing that agents,
managers, and producers hate it's a snotty writer. Someone who defends
every point and doesn't take it in stride. Here's what you do, you smile,
and you say, 'OK, I see your point, I understand. Here's what we're thinking.'
If we're in a room and even it's the dumbest idea, we look at each other,
we go OK we see where you're going. We'll look into it. You're never going
to knock down someone's idea. Half the game is if they like you. If they
like you in a room, then they'll like working with you.
CC: Has anything changed since selling the script?
JR: Before we sold the script, we worked on our own time. Now
you have deadlines. And you have to meet deadlines.
JM: I'm curious about the transition from having a day job to not having
a day job. I don't know exactly how it's going to play out yet.
JR: We have a new job but it's fun to go to work now.
CC: Even a few days after the sale I was impressed
with how calm you were.
JR: We're two guys that are a lot alike. People said, 'you guys
have to give yourselves more credit. What you did was like winning the
gold medal and your so chill about it.'
JM: It was the ultimate goal for me. You know, Raiders of the Lost Ark
was always the benchmark. To sell to the director of that was really cool.
No, but I don't feel that much different. I still feel like a guy writing.
More doors are going to open for me, maybe. But I'm still scared about
that next pitch and what they are going to think?
CC: And the writing process is going to have to
be the same.
JM: The writing process will be the same. So in a way its like,
'oh no I have to pull it off again?'
CC: Just a different kind of pressure.
JR: Exactly, it's a different kind of pressure. I was working
at a shoe store for seven-fifty an hour while we wrote this script. We
got to meetings and people said, 'you guys are a success story. This guy
sold shoes, this guy was teaching.
CC: Has DreamWorks given you any deadlines yet?
JR: Soon. We'll probably get a minimum of ten weeks. Then there's
a two to four week read period by DreamWorks. Second draft will be another
eight weeks.
CC: Is the task now just to do everything possible
to get the movie made?
JM: Yes, I think the DreamWorks name carries a lot of weight.
They don't make bad movies really. And even though if there's maybe a
direction we really didn't think about going, we're going to believe in
that machine. I don't believe in every machine. But I believe in that
one. Even if I can't see it, it's what they bring to the screen in the
long run, they're usually right.
JR: But as far as getting the movie made, it would help our careers that
much more. But until they put it into production it's all hearsay.
CC: Thanks and congratulations again. Finally,
has your luck with the Hollywood starlets changed?
JM: I'm married.
JR: No, we're just keeping it real.
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